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Nordstrom’s Deserves Respect For Fighting Christmas Creep

Friday, November 20th, 2009 (No comments yet) Big Business, Good News
Source <jtag link=http://consumerist.com/5408447/nordstrom-continues-to-oppose-christmas-creep write='here'/>
Source here

It is every blogger's sworn duty to heap mounds of scorn on the things that bother or irritate us. Ok, so we're not actually sworn in, but based on the way most people blog, it seems like that were the case.

My point is that while complaining about the ills of society and bringing attention to stupidity and abuse are vital (and fun) activities, it is equally as important for us to band together and promote the positives by saluting those who are actually doing it right.

Today, the company that deserves our praise is Nordstrom's. Check out this sign found outside one of their stores:

Christmas creep is a problem of greed and of commercialization of holidays. It's an assault on our peace of mind and of the very few American traditions that we have. Or put simply, Christmas creep ruins Christmas. No music, no decorations, no nothing until AFTER Thanksgiving. It has always been and will always be that way in my house and I respect and support any company with the guts to keep to the same policy.

Nordstrom's, for today at least, you are my friend.

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Beware “Brick in a Box”

Sometimes when you buy something online or at a major retailer, you’ll get it home to find out that it’s full of bricks or bathroom tiles instead of the product you expected. Sometimes this is due to shifty warehouse workers and sometimes because a customer buys a product, says it’s defective and returns it even though they replaced it with bricks. If the customer service counter doesn’t check the box before accepting it, it goes back on the shelf and you get stuck with it. The store’s response to this is generally not going to work in your favor, but there are ways you can make sure you don’t end up with the brick. Read the article for full details, but here are the two main tips they cover that I agree with:
  1. Pay with credit card – This will give you many types of buyer protection automatically like the ability to do a chargeback.
  2. Check the item before you leave the store – Make sure you know what’s actually in that box before you walk out. It’s much harder for them to make the claim that you put a brick in it inside the store.
  3. Policies aren’t laws – Just because a story says “it’s policy” doesn’t mean you should give up. They often have very bad policies and even some that might be considered illegal. You should fight for what’s right regardless of what the store says is “policy”.
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The Golden Rule of Cables: There’s No Difference So Buy Cheap

Wednesday, March 26th, 2008 (No comments yet)
The Consumerist was taking heat recently for posting articles about how Monster brand cables are no better than any other even though they cost so much more. Now Popular Science is joining the action with their article explaining that all high end cables are a ripoff.
The electronics industry’s dirty little secret is that they have extremely thin margins on gear, so they make up the cost difference by up-selling you on extended warranties and incredibly marked-up cables.
This is completely true. When I worked at a big named retailer, I could buy a 30 dollar cable for about $6 with my employee discount. Things like extended warranties, add on-services, and accessories are all the same. Tags: ,

Recover Stolen Purchases

Monday, March 17th, 2008 (No comments yet)
If just-bought items are stolen out of your car in the parking lot, don’t give up hope. The couple in this story went back to the store the items were bought from and warned them that someone would probably try to return them for cash later. That “someone” did and that “someone” was caught and arrested. The couple got their items back too :) Tags:

How to Deal With Customer Retention Employees

Monday, March 17th, 2008 (No comments yet)
Ever tried to cancel a service only to be drawn and quartered by the employees who’s job it is to prevent you from canceling? It doesn’t seem fair really, all you want to do is cancel a service, but if you do so successfully, some shmuck on the other end gets a negative mark on his/her record. Well, that’s not really your problem so use the advice in the Consumerists “9 Confessions of a Retentions Representative” to make your way through the process with minimal effort (inlcuding advice about getting out of an early termination fee). Tags:

Monster Cables, Monster Scam

Friday, February 8th, 2008 (No comments yet)
If you didn’t know this already, stores make massive profits on cables and connectors. Most of these cost anywhere from 3 to 60 dollars for the store, but are sold from 19.99 to 179.99 or more! There’s just no way to get a good deal on cables from a regular retail outlet so buy them from an online outlet instead. For a bonus, head over to the Consumerist for a full price sheet from Radio Shack showing their cost versus your cost on their stock of Monster brand cables. Sample:
Item | Retail Price | Wholesale Price | Profit Margin MONSTER 19FT HDMI-DVI | $179.99 | $99.94 | $80.05 MONSTER 8M L 26.24′ | $137.99 | $73.49 | $64.5 MONSTER 19FT HDMI-HDMI CA | $169.99 | $105.5 | $64.49 “MONSTER 21′ STRAIGHT 1/4″”" | $149.99 | $88.87 | $61.12 MONSTER HTS 950 | $149.99 | $90.89 | $59.1 MONSTER SLVR FLAT MNT-37I | $149.99 | $91.44 | $58.55 MONSTER 16FT DVI-DVI CABL | $149.99 | $93.08 | $56.91 MONSTER 13FT HDMI-DVI CAB | $149.99 | $93.08 | $56.91 MONSTER 6M L 19.68′ – COM | $114.99 | $61.24 | $53.75 MONSTER 8′ DIGITAL FIBER | $114.99 | $61.24 | $53.75
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Use Caution When Buying Extended Warranties

Tuesday, November 13th, 2007 (No comments yet)
Consumeraffairs.com has an article today about extended warranties. With the way they present it, I wonder why anyone would ever buy one. It turns out that I mostly agree with them. I sold extended warranties for a long time and I can guarantee that you'll get your money's worth in some specific cases, but unless you know your rights very well and push for them in the face of opposition from the store and the company, you probably will never recoup your costs. If you don't have the tenacity to fight for your warranty terms, you're better off avoiding the expense. Tags:

New Trend – Leaking Ad Flyers Online

Monday, October 29th, 2007 (No comments yet)
So here's somehting new: finding out the prices on an upcoming sale by looking online. This is particularly useful when the ad flyer happens to be for Black Friday (the day after Thanksgiving). This follows another recent story of a Walmart ad being leaked online (which has, of course, been taken down due to a legal threat from Walmart). (H/T to digg for the link) Tags:

Angels and Demons: Profiling Customers for Fun and Profit

Sunday, March 13th, 2011 (No comments yet)

From product management to customer management

With the proliferation of data about customers on an individual level due to technology such as cookies, web bugs, and RFID (ie Spychips), companies have discovered a more valuable way to manage their assets. Customer profiling.

A new customer management policy has grown popularity in the business world which assigns customers the ominous labels of Angel and Demon.

Angels

This plesant sounding label belongs to a customer who doesn't comparison shop, buys high-margin items, always picks up "extras" (such as extended warranties and accessories), uses store credit, etc. Basically, anyone who brings the store profit.

Demons

Have you ever bought something on sale? Did you ever force a store to honor their own mis-marked product? Did you avoid their credit? Do you use coupons? Do you make them price-match other stores? Do you avoid add-ons and warranties? Have you returned an item? Have you called customer service?

These and other similar activities cost stores money. When a customer, such as myself, uses every reasonable advantage available, you can get a very good deal consistently, but soon it may cost you.

Customer reports

If you think the credit reporting industry is a sham as I do, wait till they start compiling customer reports.

Imagine a point system, where every purchase made was given positive or negative points based on profitability. Now imagine that any interaction with that same customer could be tallied into your profile based on how much time and resources they need to spend on you. Here might be some examples of negative point generating activities:

  • Submitting a rebate
  • Using your extended service plan
  • Making any purchase without a certain percentage of high margin accessories
  • Refusal to buy add-on services (such as a free Internet trial or movies-by-mail)
  • Spending an over-average amount of time making the purchase decision
  • Refusing to be upsold into a higher-end model than the advertised model
  • Complaining about the store to management, to consumer watchdogs, or government agencies

After compiling the results of your score, you may be offered terms of credit, pricing, or specials based on that score. For example, "Special price for our 'Platinum' grade customers only!" Hmmm, I wonder who rates platinum? Another example might be putting better customers in a priority queue for customer service by phone.

Best Buy, a major electronics retailer, is one of the early adoptors of these types of systems

As yet, there's no company I know that has progressed fully to this point, but the system is in place and some are dabbling. Every company that you have an account with can easily attach your account to service screens where a constant stream of information about you can be entered each time you enter the store, make purchases, or call customer service.

Remember: with only a few exceptions, companies no longer deserve your Loyalty
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