Just because I don't download movies doesn't mean I don't think about it pretty much for this reason:

If they made a DVD player with a giant red "play the freaking movie right freaking now" button, I'd buy it. Wouldn't you?

This totally made my day:

A Wisconsin college student filed a class-action complaint against Experian this week, claiming that the company's ubiquitous ads for FreeCreditReport.com led her to believe she could use the site to get a no-cost credit report.

Go figure! Someone believed that FreeCreditReport means you can get a free credit report? What are the odds!?

How this has gone on this long I'll never know. Even after 11,000 Better Business Bureau complaints the most that's been done to date was the very cool FTC spoof videos making fun of FreeCreditReport's TV ads where they did everything short of calling them crooks.

It's such an exquisite pleasure to watch this bogus company go down; let's hope this suit sticks.

Update June 2010:

It's probably been a month or two (or three or four) since this happened, but as a result of the lawsuit, the FTC has required them to put a giant banner on the top of their website saying essentially that they're full of it. Granted, the site should just have been shut down, but it's still nice to see.

Hard to sell your supposedly free reports now isn't it?

Looking back from 2019:

The FTC filed their own lawsuit and won, but the measly ~1 million fine was so much less than the $72 Million they could afford just for theirdeceptive ad campaign, it just goes to show that founding a company in fraud is a solid business strategy. But I suppose it's not all bad… there was brand new legislation passed as a result of their scam:

The advertising practices of FreeCreditReport.com were specifically addressed in the Credit CARD Act of 2009. Now any company who advertises a 'free credit report' on TV or radio must include the statement: "This is not the free credit report provided for by Federal law." The law also calls for the Federal Trade Commission to issue new rules that will force free credit report advertisers to inform consumers that the only place for a free credit report is AnnualCreditReport.com.

On a lighter note, the Federal Trade Commission was so fed up with Freecreditreport.com, they made these awesome spoof videos:

Lexis Nexis - The bottomless pit of user data

(Image used under: Creative Commons 3.0 [SRC][Mod])

LexisNexis and ChoicePoint are two of the largest data-brokers in the world. They’re only product is information about you which they buy and sell with little to no regulation of any kind. I have always wondered what kind of information they keep about us, and now I know. In the profile I ordered from them, I found not only several pieces of my personal information, but descriptions of other kinds of information that they collect. Here is a summary:

Information they Had

• Full first, middle, and last name
• Wife first, middle, and last name
• Address history with dates and locations
• Social Security Number
• Full date of birth
• Driver’s License Number
• Vehicle VIN
• Insurance history including companies, policy details, dates of coverage, accidents, claims filed, etc.

Information they Collect, but Didn’t Have For Me

• Auto and property insurance history
• Pre-employment background report including “personal credit information” and state driving record.
• An Esteem® report which lists admitted or convicted cases of theft while visiting or working at a retail company (used by retailers for hiring).
• A ScreenNow® report which displays a ChoicePoint national criminal records search of your name and personal information (used for hiring and volunteer work).
• A Resident Data® history that includes personal credit information and a criminal record search (used for rental applications).
• A Resident Data® eviction report used for resident screening.
• FAA Aircraft Registrations
• Uniform Commercial Code filings (when securing a loan with collateral).
• Bankruptcies, Liens, and Judgments
• Professional Licenses
• Pilot Licenses
• Marine Radio Licenses
• Controlled Substance Licenses (for physicians, dentists, pharmacies).
• Firearms and Explosives Licenses
• Business Affiliations (for officers or principals of an incorporated Company).
• Significant Shareholders Search Results – If your name and address appear at the top of a corporation record.

And the most exciting part of all of this is that you never asked to be part of their profiles, they just take it. Neat huh?

A completely horrifying service that some people have actually signed up for.

When you first hear about Blippy, the purchase-sharing website, you would think that no one in the whole world would be crazy enough to sign up. You’d be wrong.

Blippy is a service where you can share your purchases on most of the major web stores in real time (similar to Twitter). ALF just got a movie at Netflix (Full Metal Jacket… classic!). Jessestay just bought something at iTunes for 2.99 ( Epitaph One, by Dollhouse). On and on the purchases go. As they scroll by, I learn more about where the people live, what kinds of things they like, and what kinds of secrets they have. One user just purchased an iPhone app to find, let’s say, non-traditional bars in his city.

Believe it or not, the complete transparency of your purchasing habits is the least of your worries on Blippy. This site, supposedly run by four average sounding college graduates, promises good security and protection of your information, but history shows that even major banks and government agencies are hard pressed to keep data safe. Especially if they’re a big target!

So what makes Blippy a big target? Well, you may have heard my advice not too long ago to never give away your e-mail address password to these new sites like Facebook and Twitter that use your address book to add friends automatically. Blippy does the same thing, but for your web stores AND your bank accounts too!

In case you missed it, let me say it again more clearly: Blippy gets their information of your purchases by logging into your iTunes, Netflix, or eBay accounts and constantly monitoring them for new purchases. And not just web stores, but banks and credit cards too. Bank of America, Citibank, Chase, Paypal, and American Express are just some of the ones they’re set up for currently. All you have to do is provide all your usernames and passwords for each service you want to share your purchases for with Blippy.

You don’t have to be a privacy nut like me to find that prospect completely horrifying.