Walmart’s Failed RFID Plan
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Because Walmart isn't addressing the privacy concerns with rfid, I can't help but cheer when I hear their efforts to get RFID into all their products has failed.
Wal-Mart's change of plan demonstrates the need for retailers and suppliers alike to tread carefully with RFID. As retailers such as Best Buy have observed, widespread adoption is still years, not months, away. At the same time, some of the greatest benefits may not be in applications first thought to be ripe for the technology, such as automating distribution centers. Instead, retailers are finding early gains closer to the sales floor, where they are using RFID to track consumer buying patterns and ensure products are on shelves in time for promotions.It used to be that Walmart's market power was so high that they could force anything they wanted, but I guess that's starting to slip a little.
Tags: RFID, WalmartShare This
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