Dunkin Donuts to Use Face Scanners to Target You For Ads

Hey there. Wanna donut!?
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The Wall Street Journal says that Dunkin' Donuts is experimenting with video screens that use facial recognition technology to figure out your age and gender. The screens then display ads targeted specifically to you.

The last thing we need is computers trying to figure out who and what we are so they can target ads to us.

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EU to Scan Airline Passengers Faces During Flight

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By putting tons of cameras at different angles on an airplane and carefully inspecting everyone's faces and movements, the EU hopes to identify terrorists before they strike.

There's only a few problems to work out:

  1. There's no way to know what a terrorist looks like
  2. Removing privacy with no gain is a vast waste of money and resources
  3. Mass surveillance hurts everyone and doesn't actually work.
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It's impossible to fully prevent credit card fraud, but there are several things you can do to help.
Social security numbers have become the gateway to all kinds of identity abuses so the less people you give it to, the better.
Your data is as valuable as money so protect it like money!
What do you do once your data is already out there? This.

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Protecting Credit Cards

Credit card fraud isn't ID Theft, but is closely relatedare often used fraudulently so do what you can to prevent it.

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Protecting Social Security Numbers

Social security numbers have become the gateway to all kinds of identity abuses so the less people you give it to, the better.

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Being a Data Scrooge

Learn to protect your personal information the way Scrooge did his money.

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Reputation Management

Just because there are things out there about you that are out of your control and are unflattering or worse, doesn't mean you're powerless.

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