The Wall Street Journal says that Dunkin' Donuts is experimenting with video screens that use facial recognition technology to figure out your age and gender. The screens then display ads targeted specifically to you.The last thing we need is computers trying to figure out who and what we are so they can target ads to us.
Tags: Big Business, Biometrics, Dunkin Donuts, Face Scanning
There's only a few problems to work out:
It's amazing and I promise it's no joke, but both congress AND Bush did something right by drafting, passing, and then signing into law the Genetic Information Nondiscrimination Act.
Some provisions of the law include:
- Prohibiting group health insurance plans and issuers offering coverage on the group or individual market from basing eligibility determinations or adjusting premiums or contributions on the basis of an individual's genetic information. Insurance companies cannot request, require or purchase the results of genetic tests, and they are prohibited from disclosing personal genetic information.
- Prohibiting issuers of Medigap policies from adjusting pricing or conditioning eligibility on the basis of genetic information. They cannot request, require or purchase the results of genetic tests, or disclose genetic information.
- Prohibiting employers from firing, refusing to hire, or otherwise discriminating with respect to compensation, terms, conditions or privileges of employment. Employers may not request, require or purchase genetic information, and they are also prohibited from disclosing personal genetic information. Similar provisions apply to employment agencies and labor organizations.
If you want to learn more about my professional background, click here to learn more.
Check out one of my guides/tutorials:
| If you've already become a victim, here is a list of things you should do. |
| Lock your credit reports with a Credit Freeze to prevent credit-based ID theft (90% of ID theft risk). |
| Learn to protect your information to prevent not only ID theft, but many other kinds of problems (the rest of ID theft risk). |
| cancel credit-monitoring services. |
| Cancel id-theft-insurance |
| Sometimes you just have to wonder why it's so easy to steal identities in the first place. |
... or check out any of my other guides and tutorials by clicking here!
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If you've already experienced ID theft, here are some tips of what to do next.
[Click for full description]Setting a credit report freeze is the fastest and most effective way to actually block and reduce your risk of ID Theft. And it's free.
[Click for full description]The best defense against non-credit ID Theft and a variety of other risks is to adopt a mindset of protection: Data Defense. Learn how to protect your information with simple and sometimes free countermeasures all based on a simple philosophy that the less people who have your information, the safer you are.
[Click for full description]
