The Wall Street Journal says that Dunkin' Donuts is experimenting with video screens that use facial recognition technology to figure out your age and gender. The screens then display ads targeted specifically to you.The last thing we need is computers trying to figure out who and what we are so they can target ads to us.
Tags: Big Business, Biometrics, Dunkin Donuts, Face Scanning
There's only a few problems to work out:
It's amazing and I promise it's no joke, but both congress AND Bush did something right by drafting, passing, and then signing into law the Genetic Information Nondiscrimination Act.
Some provisions of the law include:
- Prohibiting group health insurance plans and issuers offering coverage on the group or individual market from basing eligibility determinations or adjusting premiums or contributions on the basis of an individual's genetic information. Insurance companies cannot request, require or purchase the results of genetic tests, and they are prohibited from disclosing personal genetic information.
- Prohibiting issuers of Medigap policies from adjusting pricing or conditioning eligibility on the basis of genetic information. They cannot request, require or purchase the results of genetic tests, or disclose genetic information.
- Prohibiting employers from firing, refusing to hire, or otherwise discriminating with respect to compensation, terms, conditions or privileges of employment. Employers may not request, require or purchase genetic information, and they are also prohibited from disclosing personal genetic information. Similar provisions apply to employment agencies and labor organizations.
If you want to learn more about my professional background, click here to learn more.
Check out one of my guides/tutorials:
| Online Addiction: From gambling to surfing and online gaming, people can destroy themselves and others with online addiction. |
| Posting Online: The Internet never forgets anything completely. Make sure you don't make mistakes that will stick with you for the rest of your life. |
| Protecting Photos: The Internet never forgets anything completely. Make sure you don't make mistakes that will stick with you for the rest of your life. |
| Getting Tricked: You WERE doing fine... until someone convinced you to install a virus or give away your passwords. Don't fall for it! |
| Account Hijacking: One of the most common security risks today is people getting their accounts taken over and then used to trick their friends and family. |
| Trusting Webservices: An online service promises they'll 'Never abuse or misuse your data' and you believe them? Think again. |
... or check out any of my other guides and tutorials by clicking here!
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