Bluetooth Spam is Coming

Slashdot points to an article about companies who have figured out a way to send commercials to nearby bluetooth devices. So now if you're walking near a fast food spot, you get a instant message on your phone offering a lunchtime special.
According to the article, the Netherlands (where the practice is widespread) has refused to classify it as Spam giving advertisers the legal green light to start jumping unsuspecting bluetooth phone users. Coming soon to America.
Tags: Advertising, Bluetooth, Regulation, Spam

